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How to Use Business Hashtags on Instagram to Get More Followers

editorial by editorial
May 23, 2022
How to Use Business Hashtags on Instagram to Get More Followers
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Did you know that Instagram sees over one billion active monthly users and 500 million daily Instagram stories?

But how do you gain more followers? Using Hashtags, of course!

You want to use hashtags on Instagram to get more followers, but you’re not sure how to start. Using hashtags on Instagram can be a great way to get more followers for your business, but only if you use them correctly.  Want to learn more? Keep reading because here are some key tips to using business hashtags Instagram.

Do Your Research

Hashtags are a great way to connect with others who share your interests, but it’s important to use them wisely. Before you start using any hashtags, take some time to research popular industry-related hashtags and see which ones have the most posts and the most engagement. You’ll also want to avoid any hashtags that are overused or banned by Instagram.

By taking the time to do your research, you can ensure that you’re using hashtags effectively and safely.

Use Relevant Hashtags

Hashtags are a great way to connect with new audiences on social media, but it’s important to use them thoughtfully. Including a mix of popular and niche hashtags that are congruent with your business and content can help you reach a wider range of potential customers.

However, Stuffing your captions with unrelated hashtags in an attempt to game the system will not only make your content look spammy, but will also turn off potential customers. When used judiciously, hashtags can be a powerful tool for marketing your business. But when abused, they can do more harm than good.

Use a Mix of Popular and Niche Hashtags

With so many different hashtags to choose from, it can be difficult to know which ones will be most effective for your business. A mix of popular and niche hashtags is often the best approach.

Popular hashtags such as #love or #instagood will help you reach a larger audience, but niche hashtags such as #dogsofinstagram or #weddingphotography will help you attract people who are interested in your specific product or service.

By using a mix of both popular and niche hashtags, you’ll be able to reach the widest possible audience while still targeting potential customers who are most likely to be interested in your business.

Use Branded Hashtags

In addition to general hashtags and those related to your industry, you should also be using branded hashtags. These are hashtags that are specific to your business. For example, if you’re a clothing company, you might use a branded hashtag like #ootd (outfit of the day).

Branded hashtags can help you to reach a wider audience and build brand awareness. They can also help you to track engagement and gauge the success of your marketing campaigns. When used effectively, branded hashtags can be a powerful marketing tool. So, if you’re not already using them, be sure to start incorporating them into your social media strategy.

Use Relevant Hashtags in Your Bio

Adding hashtags to your bio is a great way to help people find your content and learn more about your business. By including relevant hashtags in your bio, you can make it easier for people to find your posts and get an idea of what your business is all about.

In addition, using hashtags in your bio can also help you to attract new followers and build brand awareness. So, if you’re looking for a way to improve your social media presence, don’t forget to add some hashtags to your bio.

Monitor Your Hashtags

Hashtags are a powerful tool for helping your posts get found on social media, but they’re not a set-it-and-forget-it kind of thing. To make sure your hashtags are working as effectively as possible, it’s important to monitor them regularly. Pay attention to which ones are getting you the most engagement and which ones aren’t performing as well.

You may need to adjust your hashtag strategy over time as you see what works and what doesn’t. By monitoring your hashtags and making changes as needed, you can ensure that you’re using them in the most effective way possible.

Don’t Overdo It

Hashtags are a great way to help potential customers find your posts on social media. However, using too many hashtags can make your posts look spammy and cause people to lose interest. It’s important to strike a balance between using enough hashtags to be effective and using so many that your posts become difficult to read.

A good rule of thumb is to use no more than three or four hashtags per post. By keeping your hashtags relevant to your content and using them sparingly, you can ensure that your posts will be both visible and inviting to potential customers.

Use Hashtags Thoughtfully

Hashtags can be a great way to reach a wider audience and promote your business. But, as with anything, there is such a thing as using them too much. When using hashtags, be sure to use them thoughtfully and sparingly. A few well-chosen hashtags will be more effective than a dozen that are unrelated to your content.

Using thoughtful hashtags will ensure that you start receiving real insta likes.

Learn More About Business Hashtags Instagram

By using business hashtags Instagram, you can reach a larger audience and grow your follower count. Check out our blog for more articles like this that will help you use social media to grow your business.  And be sure to share this with anyone you know who is trying to make a success of Instagram.

editorial

editorial

The Blue Cube editorial team publish regular articles aimed at helping and educating business owners who are interested in learning about modern business tech, marketing, and issues that affect modern businesses globally.

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